Drew Leahy2 minPrice Is the Only Way to Capture the Value You Create for Patients. Raise Them. Lowering prices reduces revenues and erodes profitability: same work, less value captured for yourself. Lowering prices disintegrates...
Drew Leahy7 minHow To Hold Your Agency Accountable To Outputs (Money) Not Inputs (Deliverables)In this article I’m going to teach you a simple way for determining what marketing objectives you should pursue and how you should use...
